October 31 - November 3, 2006
Las Vegas, NV
| Dale Earnhardt Jr. Unveils "Big Red" Off-Road Chevy Silverado | |
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| NASCAR Nextel Cup driver Dale Earnhardt Jr. unveils the ultimate off-road Chevrolet Silverado, dubbed the Dale Earnhardt Jr. "Big Red" Silverado at the Specialty Equipment Market Association (SEMA) convention in Las Vegas, Nevada Monday, October 30, 2006. Earnhardt Jr. collaborated with GM designers on the truck to discuss interior and exterior enhancements that have his personality woven all through it. The "Big Red" features an off-road-ready suspension, one-off custom 20-inch wheels, all-new front-end sheet metal and rear fenders, a "flying bridge"-type roll bar with integrated off-road driving lamps, and black leather upholstery. | |
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